Leeds cybersecurity firm targets global growth with HSBC UK
Assured Data Protection (Assured) is a backup and recovery technology solutions business protecting critical data and operations for enterprise and mid-market organisations, mitigating commercial and reputational risks associated with downtime.
Assured is using an eight-figure funding package from HSBC UK’s Growth Lending fund to support expansion into new markets including France, Canada and Latin America, as well as supporting further development into data protection, cyber resiliency and disaster recovery.
Assured is the first North England business to benefit from HSBC UK’s £250m Growth Lending fund, designed to support high growth UK tech scale-ups. It provides access to finance, as well as HSBC’s international expertise, and will help businesses achieve their global ambitions.
Simon Chappell, CEO of Assured Data Protection, said: “As we identified growth opportunities in new international markets to the business, we needed a banking partner that understood the scale of our plans. HSBC UK was quick to see our vision and matched this with the provision of funding that backs the expansion of our services. We go into 2026 with a strong global team in place and ambitions for a positive year ahead.”
Roland Emmans, Head of UK Tech Sector & Growth Lending, added: “In a world of increasing and rapidly evolving cyber risk, disaster recovery and cyber resilience companies like Assured are essential to mitigate risk for their customers. Their mission critical services have delivered robust growth, strong recurring revenues and low customer churn, all of which made them ideal for our Growth Lending fund. We’re very proud to support Assured and look forward to working with them during their next phase of international growth.”
Jamie McCullough, Senior Corporate Director for HSBC UK, added: “It is fantastic to support Assured through our Growth Lending fund at HSBC UK. The business has a clear strategy built on understanding changing global demand, which is why we were so keen to offer this new tech growth lending product. With this facility, new innovations in pipeline and a solid strategy, we’re excited to see what the future holds for the business and the strategic value we can add to technology businesses in Northern England.”
Founded in 2016 and co-headquartered between the UK and US, Assured Data Protection is the largest global managed service provider for cloud data management platform Rubrik. Using Rubrik technology alongside its own proprietary systems, Assured safeguards businesses against IT disruptions and cyberattacks.
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Notes to editors:
HSBC UK
HSBC UK serves over 15 million active customers across the UK, supported by 23,000 colleagues. HSBC UK offers a complete range of retail banking and wealth management to personal and private banking customers, as well as commercial banking for small to medium businesses and large corporates. HSBC UK is a ring-fenced bank and wholly owned subsidiary of HSBC Holdings plc.
HSBC Holdings plc
HSBC Holdings plc, the parent company of HSBC, is headquartered in London. HSBC serves customers worldwide from offices in 56 countries and territories. With assets of US$3,233bn at 31 December 2025, HSBC is one of the world’s largest banking and financial services organisations.